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Writer's pictureLoren Kelly

Jordan Goldesberry Motorsports Partners with Frito Lay Flamin’ Hot for 2024 Season

Having already brought Rockstar Energy Drink into the spotlight at dirt tracks throughout the Midwest, Jordan Goldesberry Motorsports will partner with another fantastic brand in 2024; Frito Lay Flamin’ Hot.


A PepsiCo brand, Flamin’ Hot is one of the most recognizable snack brands in the world, with their trademark Flamin’ Hot Cheetos andFlamin’ Hot Doritos, among other products. The action on track is certainly hot with the Bumper to Bumper IRA Sprints, and fans will have the opportunity to sample the Flamin Hot snacks at various events during the 2024 season at the #65 team’s hauler and at retail events. 


The #65 team made several public appearances at Hy-Vee Fast & Fresh convenience stores throughout the 2023 season, and will look to do the same in 2024 and showcase Flamin’ Hot’s line of snacks as well as Rockstar Energy Drink at these appearances. Keep watch on Jordan Goldesberry Motorsports’ social media pages for posts about upcoming appearances where you can get up close and personal with the team’s sprint car and hauler! 


“Adding a fantastic partner like Frito Lay Flamin’ Hot was a huge step for us this year.” Goldesberry said in a statement. “This PepsiCo brand is not only prominent in the Midwest, but across the country and even around the world. We can’t wait to start representing them both on and off track this season!”


The entire 2024 IRA Sprints season will be broadcast live on FloRacing, and additional “outside” races will be added to Jordan Goldesberry Motorsports’ 2024 schedule at a later date. 


NEXT RACE: April 5th-IRA Sprints at 34 Raceway


2023 SEASON STATS

Races: 32

Feature Starts: 28

Top 10’s: 18

Top 5’s: 8

Feature Wins: 4

Dash/Re-Draw Appearances: 16



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